Great PR – An example

The Facebook freak out continue,s but hidden in the midst of it is a shining example how great PR and how to run a company right. Nate Weiner got his blog post to the cover of Digg.com with the story of Facebook’s new ads invading his privacy on the gaming webiste Kongregate. He lamented the lack of control given him over his personal data and explains in the post how to block Facebook ads using a Firefox extension.

But the real news is in the first comment. The CEO of Kongregate was the FIRST POST, apologizing to Nate and explaining how his company was going to fix the problem. The comments that followed contained many a impressed shout-out and thank you to Kongregate for a fast and fair response.

This is how to treat users and get customers to love you. Well done Kongregate.

View Comments (3)

by Jonathan Trenn on November 12, 2007 at 3:22 pm

Wait a minute…

I’m trying to understand what happened. Did Kongregate work with Facebook to provide the info? Or is Facebook following people throguhout the internet and reporting back activity.

If it’s the former, then Jim Greer’s apology is useless. At best, it should be an opt-in system.

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